The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray

The All-Day Deep V No-Wire

Heather Gray

Free US shipping over $50 + free returns.

Mix, Match, And Mix again

  • • 2 bras for $70
  • • 3 undies for $30
  • • 3 bras for $90
  • • 5 undies for $45
  • Style notes

    Finally — the comfort, support, and function of your fave t-shirt bra, but without the wire! This #1 sellout bra has all of the things: voted softest ever modal fabric, stylish mesh details, and no-wire bliss for all-day comfort.

    Our bras are designed to blend the best elements of athleisure and lingerie — minimal design for maximum comfort and support. If you're in between band sizes, size up!

Free US shipping over $50 + free returns

size guide

Customer Reviews

Customer Reviews
4.2 Based on 961 Reviews
5 ★
56% 
537
4 ★
21% 
205
3 ★
14% 
131
2 ★
5% 
45
1 ★
4% 
43
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K
01/24/2022
Katie
United States United States

Cute, comfortable

Very soft, supportive, and comfortable, and I really like the natural shape this bra gives me. The only reason it doesn't get 5 stars is because the straps seem weirdly too long. Maybe my torso is short or something(I'm 5'3"), but I have them on the tightest adjustment and I could use another few millimeters- it works, but just a tiny bit too loose. When I use the j-hook it helps, but then the clasp is pretty high on my neck and gets irritating. I still wear this bra pretty frequently, but probably wouldn't order it again.

A LIVELY Customer
K
01/23/2022
Kate
United States United States

So comfy!

I love this bra so much I have it in all 3 colors! It’s incredibly comfortable and looks great under all of my shirts. True to size!

AR
01/23/2022
Alison R.
United States United States

Best bra I’ve ever worn!

Ordinarily when you purchase a new bra you are hopeful that you will eventually love it and that it will hold up long enough to get to that stage. This bra is a winner when you open the box. I literally put this bra on, wore it all day, slept in it and continued to wear it the next day. It’s by far the BEST bra I have ever worn. I must have it in every color because my other bras will be tossed.

P
01/21/2022
Phoenix
United States United States

Love this Bra!

Excellent customer service, excellent fit-super comfortable.

N
01/21/2022
Nicole
United States United States

Go-to, everyday bra!

This is my new go-to bra for every single occasion. Work? Check. Brunch? Check. Bumming around at home? Check. I've never worn a no-wire bra that is still so supportive and shapely. I'm never going back to a wired bra again.

Bra Sizing Guide

Not sure about your bra size? Don’t sweat it! Measuring yourself at home is simple, but if you need a little extra help, you can meet with one of our fit experts face to face by scheduling a Virtual Styling Session or Fit Appointment at one of our stores!

Before we start you will need a few things:

  • A soft measuring tape
  • A mirror
  • Your best fitting, least padded bra

STEP 1

Stand in front of a mirror wearing your best fitting, least padded bra and use a soft measuring tape to measure your band size:

  • Wrap the measuring tape around your back just below your shoulder blades and just under your bust.
  • Make sure that the measuring tape is parallel to the floor. Pull the tape measure tight against your ribcage and take note of that measurement.
  • If your measurement is an odd number, add 1, if it's an even number, add 2
    • Ex: 35 inches rounds up to 36
    • Ex: 32 inches rounds up to 34

STEP 2

Next, measure your bust:

  • Slide your measuring tape up your back, across your shoulder blades and across the fullest part of your bust.
  • Make sure that the measuring tape is still parallel to the floor and hold the tape as loosely as possible and take note of that measurement. 

STEP 3

Now we do some math!

  • Your band measurement is what you measured + 1 (odd measurements) or 2 (even measurements) 
  • For every inch difference between your band size and your bust size you will increase your cup size.
    • Ex: 34 inch band and a 39 inch bust (5 inch difference)  will be a 34DD 
    • Ex: 31 inch band measurement will round up to a 32 and a 35 inch bust (3 inch difference) will get you to size 32C.

Inches

Cup Size

1
A
2
B
3
C
4
D
5
DD
6
DDD

GRAB A SISTER

Band size too tight? Cup size too small? Enter your size below to find out your sister size.

If your band is too tight, try a
If your cup is too small, try a
We don't carry that size :(
Here's your sister:

Flex No-Wire Bras

Now that you've got your cup size, this will be a piece a of cake. Find your size below.

XS

S

M

L

32A
32B

34A
32C
32D

34B
34C

36A
36B
32C
32D
32DD

34C
34D
34DD

36A
36B
34D
34DD

36C
36D

38B
38C
Got it!