The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray

The All-Day Deep V No-Wire

Heather Gray

Free US shipping over $40 + free returns.

Mix, Match, And Mix again

  • • 2 bras for $60
  • • 3 bras for $80
  • • 3 undies for $25
  • Style notes

    Comfort + style.  You’ll forget you even have on this no-wire plunge bra.

    Lightly-lined foam pads that remember your shape. Front-adjusting straps make fixes easy. Back J-hook converts from classic to racerback bra. Our girls say size up if you're between band sizes. Also available in DD cup and DDD cup for our Busty crew.

Free US shipping over $40 + free returns

size guide

Customer Reviews

Customer Reviews
3.9 Based on 271 Reviews
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United States United States

Wanted to love it

The ribbing on this bra was so stiff and uncomfortable to wear! It dug into my sides all day. All I could think about during the work day was taking it off. I had to take it off in the car just to be comfortable during my commute home. The other bras that I got are so comfortable that I forget I am wearing them, but this one hurt to wear. The back of the strap where it hooks is also very itchy and painful. I would not recommend this one to anyone.

United States United States

Best support

I have three different styles from Lively, and this has the best support for me. I will never go back to a wired bra again. I am a 32B and have been looking for no-wire bras since giving birth to my son. This one does have a line on the cup where the fabric changes that you can see under thin shirts. I also have the Deep V No-Wire bra, and that one is smooth so I wear it under thin shirts. This I can wear for everything else!

Lisa L.
United States United States

My absolute favorite!

I’ve had this bra 9 months now and I absolutely love it. It’s the perfect amount of lift and so comfortable. I’ve even converted my friends.

Ashlee N.
United States United States

So comfortable! Best Bra Ever!

This is my favorite bra ever! So comfortable I forgot I was wearing it. True to size unlike the other reviews. I like how the straps are adjustable in the front but mine are adjusted as tight as they can, which makes the connection right on top of my shoulder. Other than that perfect!

Ayrie C.
United States United States


The first bra I received had a broken strap. I reached out to customer service and they, quite promptly, apologized and sent me a new one! They told me to keep, donate, or throw the other bra away. I decided to sew the strap back on to test out the fit. There were definitely some wonky gapping issues, but I assumed the whole bra had just been a dud. When the new bra arrived it seemed like a better fit, but after walking around my apartment for awhile the gapping returned. I tried as a racerback to see if that would help, but again as I moved around the bra shifted and more gapping. Unfortunately, this was not a fit for me (34A), but I have already removed the tags. Customer service was five stars! Bra was a 1 star for me.

Bra Sizing Guide

Don’t sweat it love, this will be a piece a of cake.


Okay — breathe in, then out, and hold. Wrap a tape measure around your chest at band level and take a look.
Odd number? Add 1. Even number? Add 2.
For example — if you measured 33” and add 1, you get 34”. This is your band size!


Breathe in again, then out, and hold.
1. Wrap a tape measure around the fullest part of your bust and take note.
2. Round to the nearest whole number. This is your bust size!
3. Subtract your band size from your bust size and voila! This determines your cup size.
For example — if your bust measured to 36, you would subtract 34 from 36 to get 2!


Cup Size


Put your band size and cup size together and now you have your bra size!
Our example comes out to be a 34B.


Band size too tight? Cup size too small? Enter your size below to find out your sister size.

If your band is too tight, try a
If your cup is too small, try a
We don't carry that size :(
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