The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray The All-Day Deep V No-Wire: Heather Gray

The All-Day Deep V No-Wire

Heather Gray

Free US shipping over $40 + free returns.

Mix, Match, And Mix again

  • • 2 bras for $60
  • • 3 bras for $80
  • • 3 undies for $25
  • Style notes

    Comfort + style.  You’ll forget you even have on this no-wire plunge bra.

    Lightly-lined foam pads that remember your shape. Front-adjusting straps make fixes easy. Back J-hook converts from classic to racerback bra. Our girls say size up if you're between band sizes. Also available in DD cup and DDD cup for our Busty crew.

Free US shipping over $40 + free returns

size guide

Customer Reviews

Customer Reviews
3.9 Based on 332 Reviews
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United States United States

Most comfortable bra I've honestly ever worn that's so cute!!!

I took a chance on this brand after going through SEVERAL articles from a lot of news outlets about them coming into fruition and I was honestly extremely dissatisfied with VS bras these days and all the other ones have excessive wires and rippable fabric. This bra hugged every part. It did not spill out the sides like most bras I wear.The bra was well hidden too in any v neck or shirt I wear and I honestly forget I'm wearing it sometimes which I can tell you most bras do not make me feel that way. I don't take it off with excessive red marks and strain on my chest like I did with other bras and fabrics. Thank you for making such a comfortable product ❤️ Also size wise I'm 32D for reference!

Joss .
United States United States

Great everyday bra

Love it. This one is one of my favorite bras to wear everyday. Comfortable, great fit, great shape.

United States United States

Great bra!

I love this bra and I honestly wear it very often. The only downside is that I cannot wear this with a tighter top because the cup padding often rolls away from the body, creating an unflattering seam at times.

A LIVELY Customer
United States United States

My favorite bra

This is my new go-to bra for both work and weekends. I find it to be very comfortable and it looks good under clothes. I wear a 36A and love that there is no weird gaping. I have two small issues: One is the mesh on the cups. You can see it through thin shirts. The other issue is durability. Some of the stitching is starting to come out after only a few months of wear. But I'll rebuy because it's so comfy!

United States United States

Post-Reduction Bra Purchase

I got 2 of the All Day Deep V bras after having a breast reduction. My incisions are completely healed but still sensitive; wearing underwire bras will likely never happen again. I love everything about these bras except the side seams under the armpits area that dig into the edges of my incisions. I don't know if I would notice them without the incisions, but after wearing the bra for a few hours, those edges of the incisions are really irritated. I'm hoping this will dissipate after more healing. Otherwise, the bras fit great and look great!

Bra Sizing Guide

Don’t sweat it love, this will be a piece a of cake.


Okay — breathe in, then out, and hold. Wrap a tape measure around your chest at band level and take a look.
Odd number? Add 1. Even number? Add 2.
For example — if you measured 33” and add 1, you get 34”. This is your band size!


Breathe in again, then out, and hold.
1. Wrap a tape measure around the fullest part of your bust and take note.
2. Round to the nearest whole number. This is your bust size!
3. Subtract your band size from your bust size and voila! This determines your cup size.
For example — if your bust measured to 36, you would subtract 34 from 36 to get 2!


Cup Size


Put your band size and cup size together and now you have your bra size!
Our example comes out to be a 34B.


Band size too tight? Cup size too small? Enter your size below to find out your sister size.

If your band is too tight, try a
If your cup is too small, try a
We don't carry that size :(
Here's your sister:
Got it!