The LIVELY
Experience Store

The rumors are soho true…

Get ready to have all things LIVELY — our first ever store is here! Finally, you can try-on your wishlist products, hang out with the boss babe crew, and chat with the LIVELY Team IRL. Bring your camera and your besties — every corner is shoppable and uber-instagrammable.

Brb, Internet. Next stop — Destination LIVELY!

Location:
224 Mulberry Street,
New York, NY, 10012
Hours:
Mon. - Sat. 11am - 7pm
Sun. 11am - 6pm

It starts with
the right fit…

PSA — your high school size is probably not your 2018 size.

Book a styling appointment with us to find out your current size and the perfect style bra for your shape.

Mon. - Fri. 11am - 5pm

Book Now

SOHO STORIES:
Overheard in the Fitting Room

  • Guys .... this is so great ! I NEVER try on swimsuits but these feel perfect.

    - @meganproby

  • I love that this gives me just enough of sexy coverage without being a Mom bra.

    - @nkfinley

  • even the lace bralette is so supportive and gives me a little lift too! I can’t believe it’s giving me this much push-up for the girls!

    - @gabriellegreene_

  • I never wear bras with wires but this is seriously so comfortable. These strapless bras are literally to die for !

    - @arielleglass