LIVELY x ban.do Are Joining Forces!
February 15, 2018
Featuring The Bralette top and The Bikini bottom
Our new BFFs at ban.do just get everything we’re about — women empowerment, doing what you love with the people you love, and most of all, having a ton of unapologetic fun.
We are excited to announce that launching today, LIVELY and ban.do are joining forces on an exclusive launch in celebration of sunny days and a total break from your hustle. Get ready to set sail in stripes and bold brights — these swim styles are up for the vacay of your dreams! These beauties won’t be around forever, so snag them while you can (while supplies last)!
Featuring The Bandeau top and The Bikini bottom
Our fearless leader, LIVELY founder Michelle Cordeiro Grant puts it perfectly for why working with a brand like ban.do is a perfect match to launch our newest swim series.
“We teamed up with ban.do because we both value the 360 approach of community first, product, and experience. Both LIVELY and ban.do also share similar brand ethos when it comes to empowering women, encouraging non-conformity and celebrating individuality. Jen Gotch is an incredible entrepreneur who has built an amazing company within the retail space and I'm thrilled that we get to share this moment with both of our customers. By having both of our brands come together, it lifts the energy that we are currently sharing across our communities."
Featuring The Tank One Piece
Maintaining the fun and carefree culture of a brand doesn’t just magically appear — it lives in the DNA of the business. Like LIVELY, ban.do’s witty style embodies the personality of the founder herself and LIVELY #WCW, Jen Gotch. She let us in on the roots of her business and how her natural sense of fun is behind the ethos of the cult brand.
“My friend, Jamie, and I had both made some really unique floral halos, and this was before the days of flower crowns — we thought they would be fun to sell. We really did not set out to create a brand, but we inadvertently did just that. Our sense of humor and love of having fun and taking things with a grain of salt informed a lot of the personality of the brand and our affinity for talking to strangers made us eager to connect with our customer.”
This dreamy swim series is LIVELY made, @shopbando supported, and #instagramapproved, so grab your girls and a polaroid to make a flick for the camera! After all, what are friends for?
Exclusively available on wearlively.com and bando.com.
*All prices shown on the blog are in US dollars.